(LIVE EVENTS · CONFERENCES · SUMMITS · FESTIVALS)

Sell out the room. Prove what filled it.

From ad to registration to attendance to renewal — we run the ticket-sales engine and unify the data, so every seat and every sponsor dollar is provable.

Book an event growth audit →See how it works

15xROAS — Cirque du Soleil

88,000tickets sold

9–27xROAS — ASU+GSV Summit

88,000 tickets · 15,000 tickets · up to 27x ROAS

TRUSTED BY 80+ COMPANIES

(03) THE PROBLEM

Traffic from a dozen sources. No idea what is actually selling tickets.

Attribution chaos

Speakers' social, sponsor emails, paid, PR, affiliates, partners. Traffic pours in from everywhere and almost nobody can say what drove a $500 to $3,000 ticket.

The registration funnel leaks

Multi-step flows in Cvent, Eventbrite, Hopin or Swoogo abandon heavily, and the drop-off is invisible without instrumentation.

Everything is siloed

Ticketing platform, email tool, sponsor CRM, speaker spreadsheets and the event app itself. None of them share a customer.

Sponsor ROI is unprovable

Sponsors want lead numbers you cannot cleanly produce, so renewals and upsells become an argument instead of a report.

The window is fixed and short

The whole year rides on a compressed selling window against a date that cannot move. Wasted spend is unrecoverable.

Audience amnesia

Every event starts from scratch because last year's attendee relationship was never captured in a form you can reactivate.

(04) HOW IT WORKS

One funnel, from ad to renewal.

The ticket engine and the measurement layer are the same system, so pacing decisions are made on real numbers against a fixed date.

ATTEND

RENEW

Server-side tracking and identity resolution unify ad → registration → purchase → attendance, so a ticket resolves to the source that actually sold it. Sponsor leads carry dollar values into a report you can hand over without caveats.

Then the audience persists. Attendees become a database you reactivate for the next date in the series rather than a list you rebuild every year.

(05) THE SERVICE STACK

The stack, mapped to the date.

The painCannot attribute ticket sales

We lead withData & Analytics Engineering →

What we buildServer-side tracking and identity resolution unifying ad → registration → purchase → attendance into provable channel-to-ticket attribution.

The painCompressed selling window

We lead withPaid Growth & Performance Media →

What we buildFull-funnel ticket campaigns measured on incremental ticket revenue and paced to the deadline.

The painLeaky registration, audience amnesia

We lead withLifecycle & Demand Generation →

What we buildRegistration-funnel CRO, abandonment recovery, and a persistent attendee database you reactivate next year.

The painTicketing, email and sponsor CRM siloed

We lead withAgentic AI & Automation →

What we buildIntegrations across Eventbrite, Cvent, Hopin and Swoogo into CRM and email/SMS, plus automated attendee journeys.

The painWho shows, who upgrades

We lead withAI & Machine Learning →

What we buildShow-rate and upgrade propensity models for VIP and upsell targeting.

(06) PROOF

Results, published.

LIVE EVENTS — RESIDENCY

15xROAS

a full house, every night

88,000 TICKETS SOLD · 2M ENGAGEMENTS

Cirque du Soleil — BAZZAR

LIVE EVENTS — CONFERENCE

9–27xROAS

selling out the summit

15,000 TICKETS SOLD

ASU + GSV Summit

(07) WHY EGGKNITE

Most event marketers can drive traffic. We make the whole funnel provable.

Including the part sponsors ask about.

Proven at both ends of the market

A Cirque du Soleil residency at 15x ROAS and 88,000 tickets, and a B2B summit in ASU+GSV at up to 27x. Consumer scale and B2B precision are different problems and we have run both.

Fixed-date is our default mode

Pacing to a deadline is the normal condition here, not an emergency. The spend model assumes the date cannot move.

Sponsor reporting that survives scrutiny

Badge-scan to CRM lead pipelines with dollar values attached, which is what turns a renewal conversation into a formality.

(08) OBJECTIONS

The questions you were going to ask.

Our funnel is spread across too many tools.

That fragmentation is the thing we unify. Cvent or Eventbrite, the email tool, the sponsor CRM and the event app become one source of truth from ad to attendance — which is the only way a ticket can resolve to a source.

We only sell a few times a year. Can you move fast enough?

Fixed-date urgency is our default mode rather than an exception. ASU+GSV sold 15,000 tickets against a hard date at up to 27x ROAS.

We already have an internal team or another agency.

Then we layer in the measurement and full-funnel engine most event teams do not have, and hand you sponsor reporting they cannot produce. It is additive rather than a replacement fight.

Will this work for B2B summits specifically?

ASU+GSV is exactly that — a flagship B2B summit at 9–27x ROAS and 15,000 tickets. The B2B funnel is longer and the sponsor story matters more, which is where the attribution work pays.

Which ticketing platforms do you integrate?

Eventbrite, Cvent, Hopin and Swoogo among others. The integration is the means; the goal is one identity across ticketing, email and the sponsor CRM.

Can you prove sponsor ROI?

That is the point of the data layer. Sponsor leads carry attribution and dollar values from badge scan into the CRM, so renewals are argued from a report rather than a feeling.

Hybrid and virtual events?

Yes. The measurement problem is the same shape and often easier, because more of the journey is instrumented.

What about international and GDPR attendees?

Consent-mode-native architecture with retention controls. International attendee data is a design input, and we build the consent layer with it in mind.

(09) START HERE

Run the numbers yourself.

Model the on-sale before you spend against it. Both are free.

CALCULATOR · FREEROAS & Break-Even CalculatorKnow the ROAS you actually need before you scale.Open it →

CALCULATOR · FREEMedia Mix PlannerSplit any budget across channels with live projections.Open it →